Pasty Republic – Brand, Identity, Website, Collateral
The Pasty Republic is a restaurant in Denver, Colorado. After coming under new ownership in 2017, I worked with the new owners to redevelop the brand and to push various marketing efforts. While some of the brand assets were not able to be changed (due to the significant investment required to update signage and truck wraps), the business identity needed both an update and codification. The largest update that was required was a full website redesign, which I designed, developed, and continue to manage.